A passable coach, speaker, or author can help you make these changes.
They’ll explain the importance of the skill you’re developing, hold you accountable for a few weeks, and cheer you on. These small changes include: So far, all of that is legit.
However, since most people in the industry don’t truly understand themselves (and consequently, can’t understand others) personal development is filled with psychological and emotional deception. A shocking number of coaches simply lie to their customers.
The audience members feel as though they just uncovered the deep-rooted secret about what’s holding them back from the life they “deserve.”Finally, she presented a solution.
She explained that she’ll share what she can now, and if you want to learn more about the secrets to success, she has follow-up workshops, books, and courses you can buy.
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The deception comes after the client has begun to get results.
The coach will then begin promising things that she can’t possibly deliver.
We want these things to be possible, so we surrender to their glaring illusion.
Just as she put the gun to her head, she had an epiphany: she never learned to love herself.
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