Hello all, I used to live in Asia, and in particular, Malaysia.Online dating was such an easy thing there, but not in Germany.Hamburg's office for consumer protection, for example, is receiving an increasing number of complaints from customers who only wanted a free test subscription, but who stumbled into an expensive, long-term contract instead.
Scam artists create fake profiles on dating platforms to get in touch with potential victims, earn their trust, and then steal their money.
The fine print Some potential clients are steering clear of dating platforms because of their business conditions.
Free apps Last year, the launch of the (mostly) free dating app, Tinder, caused a stir in Germany.
With a single swipe of the screen, users can like or pass by potential partners in the area.
The majority of the turnover is generated by a handful of big players such as Parship and Elitepartner.
Moucha says they are unlikely to be threatened by a free model, like Tinder, because their users are typically looking for long-term relationships, not casual hook-ups.
According to online dating industry estimates, more than 11 million users regularly visit dating websites – attracting ever more service providers to the hotly contested German market.
Currently, more than 2,500 dating sites are competing for clients in German-speaking countries.
"We're actually glad that Tinder exists because it attracts the younger target group and introduces them to online dating," said Jost Schwaner, CEO of Elitepartner, part of the Burda subsidiary Tomorrow Focus.
On consolidation course The Holtzbrinck Digital holding, part of the Holtzbrinck publishing group, is retreating from the market, however.
The concept is particularly popular with younger users. It's putting pressure on the sector, which, following the boom years between 20, is now on more of a consolidation course.